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The Layer Cake Launch Strategy

I’m not going to lie. I love analogies and puns. That’s why this week, I’m taking you into my brain to look at something I’m calling the “Layer Cake Launch Strategy”… I think we’d all agree that launches have become multi-layered and often include one main launch strategy, surrounded by other LAYERS of social marketing. Social media is a great […]

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Why You Should Set Monthly Themes In Your Business

If you struggle staying focused or knowing what your priorities should be (as it relates to growing your business) – today I’m going to share why I set monthly themes AND why you should do the same. Setting themes whether they are weekly, daily or even a monthly theme is great ways to regain that focus, feel less overwhelm, and […]

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Your 5 Biggest Launch Communication Challenges Handled

Communication challenges can crop up DAILY when you’re running a business. The problem is often really simple. We question whether we’re saying the right things to the right people at the right time or in the right way. It always comes back to that! In today’s episode, we’re going to walk through the 5 most common launch communication challenges, why […]

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