Anne Samoilov - Launch + Grow Your Business

What comes first – the product, the people, or the process?

Today I wanted to rant a bit about a question I think hits the core of why most people get stuck launching… They aren’t clear on what comes first. Is it the product? Is it the people? Or is it the process?

This episode is going to be short – I think.

We’re going to talk about a topic I think we all need to be reminded of… a question really…

What comes first – the product, the people or the process? Or rather, what comes first the what, the who, or the how we’re going to do it?

First – I’ll rant a bit on the answer. Then, I’ll go over what to do no matter which one you’ve “got”.

5 Easy Ways To Get Started Using Email Segmentation

What is email segmentation? Why should you use it? How to get started using it on your next launch?

That’s what we’re talking about on today’s episode of the podcast.

If you have an online business, or you’ve spent any time in the online world at all, then you’ve likely heard about the power of email marketing…you may have even heard of email segmentation.

And here’s why it’s so important…

Segmenting your email list is the best way to personalize the experience for each person in your audience.

But this isn’t just a launch strategy…

Why Confidence Is Your Biggest Launch Asset

If you’re having trouble getting your business started or sticking to your launch date, today’s the day to stop and ask yourself WHY.

After working for years with entrepreneurs who are on the cusp of launching their signature program, or starting their businesses, I’ve started seeing the real reason people don’t launch.

And it all comes down to confidence. The feeling that they weren’t good enough or not seeing their value to the world clearly. Excuses. All that stuff that hides us from the world… protects us from showing up and sharing our genius. It all comes back to confidence.

I talked about this topic earlier this year – how belief is the one thing we MUST have in our launch plans.

But today, I decided to go to the source and speak to a woman who is all about confidence, self-acceptance and self-love…to find out how can we build that confidence muscle and why it’s so important for our long-game success.

Powerful Launch Strategies You Can Use Even If It’s Your First Launch

Quick question for you…

Did you know that some of the most powerful launch strategies are ones you can pull off even if you are launching for the very first time?

I get it.

Wading through all the different ways you can launch your products and services online, might be overwhelming. And it's hard to know what you don't know especially when you're not sure what's involved with any of the most obvious launch strategies might be.

Today’s episode dives into two strategies you can use that – don’t require a ton of technical knowledge or built-in audience…AND can be built out as your business grows!

These strategies can be used together or separately to help you – build your audience, gain attention leading up to your launch, help you spread the word about what you’re launching, and then convert people into buyers.

So, if that sounds good to you…let's get this party started.

Get More Clients: The Power of Being Specific, Communicating, and Connecting Using Your Website

It doesn't surprise me…

No matter what your business is, you likely want to reach more people and bring in more revenue… maybe you want more clients, or a better launch, or a more streamlined business. We all want some form of this.

But here's the thing…

You know all those things we learn and promptly ignore about business, when we’re getting started?

Like being specific, talking to one person, giving yourself time, understanding who your audience is and creating what they want?

They work and today’s guest has learned all of this and so much more of the past few years AND she's willing to share the journey with us today!

Meghan of CraftingCreative.com is someone I’ve had the honor to work with over the past year inside one of my programs The Message Lab.

I begged her to come on the podcast for a few reasons…The most important being that she’s got some solid advice on how to make your website speak loud and clear for you…Plus, she’s willing to share her own story and exactly what she’s done to make her own website do its job much better – and help her reach more of the right people and get more clients without doing tons of clarity sessions or consulting calls.

So, if you’re focusing on getting more people to your site, sign up for your mailing list or buy more products or work with you – you’ll definitely want to tune in today!