8 Questions To Ask Before You Make Your Online Products Evergreen

If you’re building an online business, creating online courses and other digital products, you’ve likely heard the term Evergreen.

Going evergreen can mean a few different things–it's either a process you use to promote a product or it could be the product/content itself…

• making something available all the time
• creating a launch sequence that runs on its own and then “sells” a specific product
• doesn’t require you to get things ready or ramp up to the launch
• all the launch pieces are set up to deliver on their own
• it can be automated or activated easily.

Today – we’re going to talk about something I feel like I’m seeing more and more from clients, friends, and fellow entrepreneurs…and that is simply the rush to go evergreen.

Is there a best time to turn products evergreen? Should do it from the start? How do you know if a previously “live” program or product can be made evergreen?

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In this episode, you’ll learn:

• 8 questions you should ask before you make the final decision to go evergreen
• Why I suggest getting your “live” launch working first
• What kind of ongoing plan do you need to make sure your product is a success
• The truth about results and how long it might take to see if it’s “working”
• the biggest mistake entrepreneurs are making pre-evergreen

Plus, I also share some of my own experience and struggle deciding if I should take my signature program completely evergreen or not…and what I’m doing first to test that out!

Free Resources!

1) Free Launch Planner: Grab this completely free launch planning workbook. Download, print, and start planning your launch today — don't forget to add in the test and secure your website tasks!

2) Free Systems Cheatsheet: A Free Checklist & Cheatsheet to make sure your systems are in order before you launch — plus the one I mentioned on the podcast today!

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