Expert Interviews

Visibility 101: How To Show Up When Life Is A Complete Mess

visibility

Visibility. It's one of those things we know we need to make happen in our business, for instance, being visibile helps us attract new subscribers. Also, during we know we need it to launch our products and services too. So, then, why does it feel so hard?

Sweet sweet visibility. I mean, how do I stay visible?

How often do we need to show up live, share how our business can help other people, and what exactly do we do on the days when we're honestly not feeling it on any level?

What do we do on the bad days when we have a fight with our spouse, or a close relative passes, or a child gets sick, or we get sick?

My guest today knows exactly what to do…and is here to guide us to being able to show up no matter what's going on in life.

You might be surprised what it takes to be visible, stay visible…and stop ghosting your audience!

Can Online Courses Really Transform Your Life & Business?

Did the last online course you took transform your life in any way?

If you've ever taken a course, worked with a coach, or bought a digital product, you've likely had some hope that it would transform your life (or business) in some way.

And yet…97% of people who sign up for courses and programs don’t finish them and get the results. This is a worrying statistic. Truth be told…if you're in this audience, then I know you.

You likely don't want to spend your precious time creating a course that people end up not finishing. You want to create an experience that'll give people unstoppable momentum.

But, how do you do that?

Before you spend any time planning your next online course launch, today's episode will help you create something you are truly proud to put out into the world!

So if you look back at your own course taking experience, that hope you could transform your life, imagine how amazing it will feel to learn how to do that for someone else!

That's what we're exploring on today's episode of the podcast.

How to Legally Protect your Business

Getting your legal stuff in order is neither fun nor sexy, but is essential and part of the process you need to protect your business.

But do you really need to protect your business even if you're just starting out?

Many entrepreneurs tend to get legal stuff in order when things are about to go wrong or only when things have already gone wrong…and risk it being too late to fix anything!

Our guest today is here to help us understand what legal stuff we should have for our businesses and what the best time to have them in place is. We are excited to speak to have Annette Stepanian, a lawyer for creatives and entrepreneurs. Her works ranges from contract drafting, trademark registration to consulting and business strategy.

I can't wait for you to hear her no nonsense way to protect your business, even if you're just starting.

Why You Should Create A Customer Avatar & What To Do If It Changes

customer avatar

Building a customer avatar is an important step that every entrepreneur should go through. I know that many people don't believe it's necessary… but it's such a great place to start if you have never put yourself in another person's shoes.

Many entrepreneurs avoid since it’s not a cake party. It’s time-consuming, and it calls for a lot of research.

Finding your ideal client is essential because it helps you serve the people you serve to your best. Something people don't talk about is that your customer avatar continues to evolve over time…so if you're hoping to reach a group of people, you need to have to keep growing and changing with them.

Do you have a service/ product that you are about launch? Have you carried out a beta test?

If so…or if you'd like to, today's episode will help you look at the whole customer avatar exercise in a completely different way (and how it's used in a market we don't often talk about on this show)!

How To Build Launch Confidence with Amy Latta

Launching requires confidence.

I think we all know this. It seems obvious.

Confidence in yourself, your products, the results you deliver…and even confidence that you can help people!

But – it’s a funny thing. When we’re doing something for the first time, it’s challenging to be sure that it’s going to work…so we might question ourselves.

People have different reactions to the fear of launching. You might not be able to squash those fears entirely, but there are 4 things you can do, skills you can build to allow you to actually launch (even if you’ve never done it before).

This week’s guest is Amy Latta, The Confidence Coach. She has some real, down to earth advice you can put in motion TODAY.

If you want to be more confident, feel more ease as you work toward your launch, and gain some tools to get you back on track when you have a “moment” or two…today’s episode is for you.

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